MAJOR MINOR
In 2011, Ari – working together with his wife Sari N. Seputra and Inneke Margarethe – launched his ready-to-wear line, Major Minor. The label was born with comfort, functionality and versatility as its priorities. Major Minor targets today’s urban women and offers designs with asymmetric lines and bold color palettes with different fabrics and textures, along with quality craftsmanship. Every collection is designed to inspire women to bring out the best version of themselves. Major Minor women are those who are confident and independent; they pay attention to their appearance and know exactly that they get good quality and value from the brand.
